I recently met Jeffrey Hayzlett, Chief Marketing Officer Worldwide for Eastman Kodak, at the 140Conf in London and we talked about his vision on The Future of Conferences. Jeffrey, who was one of the keynote speakers during PICNIC ’09, is the rare kind of corporate executive that has embraced social media into his regular business life while keeping his personality.
His main point during the interview is that the “digital experience” should embrace & enhance the “physical experience” of a conference or event: It is all about engagement, being a good performer and a good story teller… and practice, practice, practice.
What is your view on The Future of Conferences? Drop me a line to gian -at- conferencebasics -dot- com
