At prices ranging from EUR 20 for two butterflies in individual boxes to EUR 935 for 100, Mariposeando offers live, carefully protected Monarch Butterflies shipped via express delivery for release at special occasions and events. Boxes are designed to keep each butterfly safe and in good condition; when it comes time to release them, customers simply open the boxes and watch the butterflies flutter into the sky. In addition to helping to protect Monarch Butterflies from species decline, the sustainability-focused project provides employment for individuals with mental and physical handicaps, it says.
While it’s a nice idea (Imagine releasing butterflies at a wedding instead of less sustainable balloons), I’m a bit concerned about the transport of the butterflies and what happens with them after they are released [in a non-natural habitat to them]. Extreme position: Let’s say I’m running an event in Antarctica – will the butterflies arrive alive? And after I’ve released them, how will they survive?