During the first part of this talk I was rather distracted and kept looking around my desk or through my Twitter feed. But at a certain point I joined the dots of what was being said… or actually, the speaker did it for me… and I realized it was an enlightening presentation for my everyday personal and professional activities. Probably it was the story about the experiment with the homeless woman, who’s sign was altered by Simon from a typical “me me me me me” thing talking about themselves (“I’m homeless, I’m hungry, I have 12 kids”, etc) to a “you” message saying “If you only give once a month, please think of me next time”, changing quite impressively the amount the homeless woman makes by begging on the streets.
The whole aim behind it was to change the focus from the “taker” (it’s all about me) to become a “giver”. Corporations usually behave as takers with their marketing & advertising campaigns talking about how good they are, how better than the other, etc and failing to acknowledge that 100% of their customers are people, as 100% of clients and 100% of employees are.
“We are social animals, we are human beings, and our survival depends on our ability to form trusting relationships.”
I’ll close with this quote from the speaker: What are you doing to help the person next to you?
[Talk originally published by The 99% Conference]